Projects
Citrus Limetta Language School AD
Looking to attract the local ex-pats to take Spanish lessons, Harry Padilla has created a curriculum that includes music, history, dance and readings. He wanted an ad that conveyed the fun he intends to have in the class.
KnitBags.shop
I’ve been knitting for as long as I can remember. My mom taught me, she was taught by hers, who was taught by hers, and on and on back in time.
Many years ago I visualized a knitted purse and made it. It garnered lots and lots of attention...which inspired the idea to create a collection. This is a sort of art project. Each bag is unique and named after a woman in my life who has enriched my life in way or another. I created a website to sell the collection and you can find it at: knitbags.shop
Casa Windsong Website
The new owner of Casa Windsong in Manuel Antonio, Costa Rica needed a complete set of online promotional tools to help her launch her vacation rental business. I used the WIX platform and a vacation rental template as a starting point and then tailored it to suit their particular needs and personality. I wrote the copy, selected the photos and colour palette, and created several pages to feature offerings such as Tours and Gourmet Meals. I added an adorable Tourism video to the landing page. Please see for yourself at: casawindsong.com
Casa Windsong Tour Menu &
Welcome Book
Given that the home Casa Windsong had a vintage, hacienda look, I found this beautiful vintage illustration to serve as the signature look for the printed material and logo and sign outside the home. For the tour guide, I compiled the information and photography from websites of local excursion operators. bit.ly/WindsongTours. For the House Guide, I wrote all the copy. For both I created a digital version available to the owner to send out to guests before their arrivals using bit.ly addresses.
The Logo is used on letterhead for receipts and tour itineraries. The sign sits outside the house to help guests locate it.
Manuel Antonio Vacation Rentals Website
Working with the wonderful team at Manuel Antonio Vacation Rentals I was tasked with updating their look and feel with a fresh new website. I used the WIX platform and hotel template and then tailored it to suit their particular needs and personality. I selected the colour palette to best express the feeling of Manuel Antonio. I built the Tour Menu and Luxury offering pages and created the motion within the featured photo of the landing page. Please see for yourself at: manuelantoniovacationrentals.com
Business Cards / Logos
A selection of the business cards and logos I've had the pleasure to design
Cafe de Flor Logo/Signage/Menu
A friend launched a roadside coffee shop - hoping to bring to Guanacaste the trend that was rampant in North America. She asked me to design the look of the Logo, and various signs as well as the menu that hung behind her and several different flyers to promote the project. It was a cool vibe, with old timey tea cups and home made breads. Her espresso machine was popular with some of the truck drivers that passed by early in the morning. Costa Rica is definitely a coffee culture.
Belleza Tropical Tour Menu
I created this tour menu using InDesign. I designed the page look and feel. I chose all the elements. I created the logo. I edited or rewrote the descriptions as they were found (or not found) on the individual tour operators' brochures. It's ratio is 8"x 5" for a more compact item to keep in vacation rentals around town. Please feel free to see the complete menu here: bit.ly/tourmenu
This booklet was an update and modification for the Tour Menu I originally created for the Concierge at Mav Rentals.
Vida Realty Listing Descriptions
Vida Realty Listing Descriptions
Mid way through 2020 I was commissioned to write the listing descriptions for Vida Realty's exclusive properties. While pictures are critical to any listing, the description fills in by recounting the feel of walking through the property and sharing the additional benefits and charms not pictured. The written description allows a potential buyer to more fully experience what it is like to occupy a home, a piece of land, a business for sale.
